Advertising Design Guide (LDF)

The Advertising Design Guide Supplementary Planning Document has been produced to supplement planning guidance in relation to outdoor advertising.  This is required due to the recent changes in style and form of outdoor displays which is not reflected in the Leeds Unitary Development Plan Adopted 2001. 

The purpose of this guide is to:

  • advise where advertising would and would not generally be acceptable
  • encourage design excellence, innovative ways of advertising and high standards of maintenance
  • provide the Development Department with the basis for assessing all advertisement consent applications

This guide is in line with national guidance on advertising contained within PPG 19, which focuses mainly on amenity and public safety issues, and also builds on a number of locally prepared studies

This guide does not cover signs e.g. shop signs or “to let” boards.

Documents available

The following documents are available as links on this page:

  • the adopted Advertising Design Guide
  • Statement of SPD matters
  • Sustainability Appraisal
  • response summary - consultation document
  • response summary - sustainability appraisal

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